Main Street Plaza A Community for Anyone Interested in Mormonism.

Archive for the ‘Public Relations’ Category

BBC’s This World: The Mormon Candidate

Finally, a Mormon documentary for the rest of us. Hailed by the creator of the I am an Ex Mormon video series as “my favorite video about Mormonism I have ever seen.” Part 1: Mitt Romney Part 2: Mormons Part 3: Exmormons Part 4: Prophets Part 5: Park Part 6: Pundits After I get done ...

So you’re a… umm… ok

09.21.2011 · Posted in And I'm a Mormon, Public Relations, YouTube

One viewer’s reaction to an “I’m a Mormon”/Mormon.org video*: Folks be gettin’ annoyed by LDS-sponsored YouTube ads. Mormon YouTube ads engage with social media to advertise their religion, an online version of the door-to-door campaigns conducted by the Jehovah’s witnesses. The only difference is that you can no longer shut the door if you don’t ...

Sorry, Mormons, but this is nuts.

The Boston Globe: The Mormon image campaign And here’s my dozen reasons why: (Memo to the Mormon leadership: Diverse teams cause people not to revert to stereotyping.) Plus one for a baker’s dozen. Local Mormons weigh in: I’m a Mormon and I am here in New York and I really wish the church would pick ...

Just for kicks, how long will this clip stay up before it gets pulled?

Ever wonder why it’s OK for Mormons like the Marriotts to profit from porn? Now you know. As someone elsewhere noted: “I think this new PSA from the Mormons is much more helpful than some of their older, more boring stuff.” Views: 16352 ...

Marvin Perkins: We are one.

Marvin Perkins is described by Mormon blog Times & Seasons as “a Latter-day Saint music producer who is currently the Public Affairs Co-chair for the Genesis Group and who has worked to nurture understanding between African-Americans and Latter-day Saints and attack misconceptions.” Here’s Marvin at T&S: Even couched in kind tones, today we find many ...

Top-Secret Mormon Web Traffic Stats Revealed!!

Check out the official December 2010 web analytics that LDS Inc. doesn’t want you to see: How many people visit Church sites? The family of official Church sites (LDS.org, Mormon.org, FamilySearch.org, etc.), gets about seven million unique visitors per month. What are the biggest Church sites? FamilySearch.org is our biggest site with about 3.5 million ...

Does Advertising Campaign Enhance or Dilute Mormon Brand?

Guest post by Rex Whisman. Republished with permission. [Note from Chino Blanco: Cross-posted here because I've just finished listening to Kyle Monson's "Publicity, Advertising, & the New Mormon.org" at BCC, and reading Kaimi Wenger's "The Angel and the Internet" at Times & Seasons, and I think Rex's questions might provide useful jumping off points for ...

the new mission model – pay for fans

03.31.2010 · Posted in Appearances, Mainstreaming, Public Relations

LDS Inc. has signed on with http://usocial.net/ to buy Facebook fans and Youtube hits.  Now I know why 600,000+ people have watched some of the stuff in the MormonMessage’s Youtube channel: the Mormon Church is paying usocial.net to make it happen.  This almost seems like a genius, albeit superficial, marketing approach – buy hits to ...

LDS Public Affairs false flag op?

01.13.2010 · Posted in Public Relations

The latest from Utah’s ABC4: Mormon church documents headed to Prop 8 trial: “ABC 4 News is … being told that copies of these documents were sent by special courier to the [San Francisco] City Attorney’s office [co-counsel in the California federal case] and they were sent in just the last few days.” And now ...

PBS raising issues about City Creek Center

11.07.2009 · Posted in Money, Public Relations, Utah

In case you haven’t seen it, PBS’s Religion and Ethics Newsweekly (a show I regularly watch because I’m geeky like that) is running a story on the Mormon-owned, $1.5 billion+ new retail center in SLC – City Creek Center. This exchange between Lucky Severson and a UofU professor from the transcript pretty much sums up ...

“I’m rubber and you’re glue!”

10.15.2009 · Posted in Politics, Public Relations, Race

It has got to be the most popular rhetorical trick in the bag these days! It goes something like this: Someone criticizes you (accusing you of, say, “X”), but you don’t want to have to answer the charge. You don’t want to even have to think about whether the charge is accurate. What do you ...

a solution to the FLDS PR problem

03.14.2009 · Posted in FLDS, Polygamy, Public Relations

I’m not sure why, but an idea has been floating around in my mind the last couple of weeks. I’m not usually in the mood to help a religious group survive, but I figured this thought was worth putting into the public domain for criticism at the very least. The FLDS have a pretty serious ...