One viewer’s reaction to an “I’m a Mormon”/Mormon.org video*: Folks be gettin’ annoyed by LDS-sponsored YouTube ads. Mormon YouTube ads engage with social media to advertise their religion, an online version of the door-to-door campaigns conducted by the Jehovah’s witnesses. The only difference is that you can no longer shut the door if you don’t ...
The Boston Globe: The Mormon image campaign And here’s my dozen reasons why: (Memo to the Mormon leadership: Diverse teams cause people not to revert to stereotyping.) Plus one for a baker’s dozen. Local Mormons weigh in: I’m a Mormon and I am here in New York and I really wish the church would pick ...
Ever wonder why it’s OK for Mormons like the Marriotts to profit from porn? Now you know. As someone elsewhere noted: “I think this new PSA from the Mormons is much more helpful than some of their older, more boring stuff.” Views: 16115 ...
Marvin Perkins is described by Mormon blog Times & Seasons as “a Latter-day Saint music producer who is currently the Public Affairs Co-chair for the Genesis Group and who has worked to nurture understanding between African-Americans and Latter-day Saints and attack misconceptions.” Here’s Marvin at T&S: Even couched in kind tones, today we find many ...
Check out the official December 2010 web analytics that LDS Inc. doesn’t want you to see: How many people visit Church sites? The family of official Church sites (LDS.org, Mormon.org, FamilySearch.org, etc.), gets about seven million unique visitors per month. What are the biggest Church sites? FamilySearch.org is our biggest site with about 3.5 million ...
Guest post by Rex Whisman. Republished with permission. [Note from Chino Blanco: Cross-posted here because I've just finished listening to Kyle Monson's "Publicity, Advertising, & the New Mormon.org" at BCC, and reading Kaimi Wenger's "The Angel and the Internet" at Times & Seasons, and I think Rex's questions might provide useful jumping off points for ...
Nagla and her crew obviously shot this on a slightly tighter budget than what Josh and Aron had to work with. Not that I begrudge our dueling skateboarders the benefit of the best production values that Mormon and Scientologist money can buy (Josh and Aron deserve no less, considering that they’ve both probably already paid ...
I was going to call this one “surprises edition” since I’ve been on vacation in Italy — hence almost everything that happened on the Internet in the past fortnight was a surprise to me yesterday (when I finally sat down and read the 1000+ blog entries in my reader). But it soon became clear that ...
LDS Inc. has signed on with http://usocial.net/ to buy Facebook fans and Youtube hits. Now I know why 600,000+ people have watched some of the stuff in the MormonMessage’s Youtube channel: the Mormon Church is paying usocial.net to make it happen. This almost seems like a genius, albeit superficial, marketing approach – buy hits to ...
The latest from Utah’s ABC4: Mormon church documents headed to Prop 8 trial: “ABC 4 News is … being told that copies of these documents were sent by special courier to the [San Francisco] City Attorney’s office [co-counsel in the California federal case] and they were sent in just the last few days.” And now ...
In case you haven’t seen it, PBS’s Religion and Ethics Newsweekly (a show I regularly watch because I’m geeky like that) is running a story on the Mormon-owned, $1.5 billion+ new retail center in SLC – City Creek Center. This exchange between Lucky Severson and a UofU professor from the transcript pretty much sums up ...
Catch Gary’s latest YouTube clip: Views: 1121 ...
It has got to be the most popular rhetorical trick in the bag these days! It goes something like this: Someone criticizes you (accusing you of, say, “X”), but you don’t want to have to answer the charge. You don’t want to even have to think about whether the charge is accurate. What do you ...
I’m not sure why, but an idea has been floating around in my mind the last couple of weeks. I’m not usually in the mood to help a religious group survive, but I figured this thought was worth putting into the public domain for criticism at the very least. The FLDS have a pretty serious ...
Gabriel Rossi is a marketing specialist who exercises in branding. I have not read much of his work but his emphasis appears to be that you first have to develop relationships with your staff and team members before you can successfully project a brand to your clients and customers. With its origin myth in tatters ...